More autonomy, more opportunity
The power to build what’s best for business
The power to build what’s best for business
Adaptable tech that configures Kraken for your needs
Build programs in a few clicks. Create, test, release, repeat
Innovate faster. Easy UI to let your whole team fly
Create & optimize processes in minutes
We can offer anyone in your business the tools to create bespoke workflows, customer journeys and compliant utility processes in a few quick clicks.
Configure without code
The most successful utilities have the freedom to innovate where it matters most.
We give teams a host of easy configuration options to localize and personalize our operating system for your business – without the need for engineering support.
And we’re releasing new configurations all the time.
- Update customer payment preferences instantly
- Use a toggle to put a temporary hold on bills
- Independently set up bespoke user account roles
- Onboard new flexible energy assets for full visibility
- Test and roll out a new dunning process in a week (not months)
More freedom with Flow
Flow is a powerful drag-and-drop tool to visualize, create and automate any utility process or customer journey.
Whether you’re enrolling customers onto the right tariff or managing your interactive voice response for inbound calls, Flow helps you lay it all on the table.
(Flow is still an Early Access Program with an exciting roadmap ahead)
Visualize
- See workflows previously hidden in code
- Draft processes using a Flowchart Builder
- Test, align and feed back at a glance
Inspect
- Watch user replays and drill down into any part of a flow
- See where people convert (or drop out) to optimize any interaction
- Get actionable insight, in context
Optimize
- Easily build and customize any process or journey
- Move faster thanks to a library of utility-specific templates, building blocks, pre-built triggers and connectors – from customer flows to field and grid operations
- Boost performance with automated validation checks and recommendations
Go live fast
Accelerate time to market by 85%
Granular replays
Review and refine each process in context
Created for utilities
Flows supports complex, highly-regulated processes
Upgrade your transactional comms
Use open tooling and templates to send the right message at the right time and boost customer engagement across channels.
More personal
Configure and deliver super-personalized messages
More effective
Coordinate comms across SMS, email, post and push notifications
More agile
Use trigger events, templates and testing tools to design and deliver quickly
Launch your own loyalty program
Set up and manage loyalty schemes effortlessly – from enrolling customers and dishing out points to setting up redemption rules for account credit or shiny, external rewards.
Get going quicker
Create your program without heavy coding or tech support
Flexibility baked in
Define rules for points with room for ad-hoc adjustments
Collaboration ready
Offer more rewards through APIs for external partnerships through Kraken every month
Convert new leads and opportunities
Build your own sales funnels, automate assignment rules and track progress from first contact to final contract. Confidently capture, validate and convert customer leads from multiple channels all in one, central system.
Empower Sales teams
To tailor flows and triggers to suit
Easy quotes and contracts
Generate accurate documents speedily
Full funnel vision
Track leads every step of the way
